AB 656

Existing law generally regulates social media platforms, including by requiring a social media company to post terms of service for each social media platform owned or operated by the company in a manner reasonably designed to inform all users of the social media platform of the existence and contents of the terms of service, as prescribed. Existing law, the California Consumer Privacy Act of 2018 (CCPA), grants a consumer various rights with respect to personal information that is collected or sold by a business, including the right to request that a business delete personal information about the consumer that the business has collected from the consumer, as specified. Existing law, the California Privacy Rights Act of 2020, an initiative measure approved by the voters as Proposition 24 at the November 3, 2020, statewide general election, amended, added to, and reenacted the CCPA. This bill would require a social media platform to provide a clear and conspicuous button that enables the user to delete their account and provide the user with the necessary steps to delete the user’s account and personal information if the user clicks on that button, in accordance with specified procedures. The bill would prohibit a social media platform from obstructing or interfering with a user’s ability to delete their account, as specified. The bill would provide that a user’s request to delete an account constitutes a request to delete the consumer’s personal information under the CCPA.